Earlier this week I was in NYC with 9 of my colleagues to attend the SABRE Awards. The SABRE Awards acknowledge Superior Achievement in Branding and Reputation and are presented annually by an influential communications industry publication, The Holmes Report.
The Lee National Denim Day team was onsight to accept a Bronze Sabre and the 2007 Breast Cancer 3-Day public relations team was in attendance for their nomination of a Silver Sabre. While the Breast Cancer 3-Day team didn't come home with a new trophy, I have to be very, very pleased we were recognized and considered for this honor. We were in a room at Cipriani with a thousand men and women from well-known public relations agencies, non-profits and corporations across the country. It truly was an honor to have made it that far. (Though not going to lie - it would have felt REALLY nice to hear us announced as the winner :-).) The Breast Cancer 3-Day PR team works extremely hard - not only five days a week, 52 weeks a year, but also numerous weekends in the fall for on-site media relations. (I should point out this is also the group that was one of three up for Best of Show at the Kansas City PRSA Chapter's annual PRISM awards last fall.) Congrats ladies (and now one gentleman) - our hard work is definitely paying off and I think we'll have a shiny new trophy on our shelves very, very soon.
The LNDD team with their Bronze SABRE
The Breast Cancer 3-Day team: if we can't hold a trophy, might as well hold drinks 
I also have a give a huge thanks to Mike, Jeff and Kelly at Barkley for allowing the 10 of us to go to NYC. They had no obligation to send us (or for the champagne they sent to the hotel before the awards :-).) It truly was a privilege to be able to attend, and we are very grateful. Thank you!
May 13
Midwest Airlines
Depart Kansas City International On-Time
May 14
Midwest Airlines
Depart LaGuardia On-Time
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